Haider is an entrepreneur, blending innovation, commercial and marketing leadership into brands. He is specialised in business transformation and product launches within regulated industries such as pharmaceuticals companies to name a few.
Developing a natural obsession for creating new customer experiences, Haider disrupts the way global organisations adopt new marketing and technology trends. He is inspired by Japanese methodologies (Kaizen and Lean 6 Sigma) and adapts them to commercial operations to scale their business models globally.